Blog, Marketing, Video Games Marketing with Video Games: Interactive Emotion A gameplay experience can evoke powerful emotions in your audience. For brands, this is an opportunity to not only tell…
Blog, Marketing, Video Games Marketing with Video Games: Louis Vuitton and Video Games Louis Vuitton, the iconic fashion brand, has made big waves in esports, which has created a ton of press and…
Blog, Marketing, Video Games Mega Cat Marketing: MAC Cosmetics and Video Game Lipstick Flying in the face of gamer stereotypes, MAC Cosmetics leveraged a clever partnership with a popular game in China to…
Blog, Marketing, Video Games Mega Cat Marketing: Non-Profits on Discord Discord is a rapidly expanding platform in the gaming world that combines chat, voice chat, and streaming into one tool.…
Blog, Marketing Marketing with Video Games: Wendy’s Tackles Tabletop RPGs Wendy's continues its trend of interesting content marketing by releasing a tabletop RPG manual. Filled with artwork, lore, and guide…
Blog, Marketing Mega Cat Marketing: The KFC Dating Video Game I Love You Colonel Sanders! Is a "A Finger Lickin’ Good Dating Simulator" from the fast food chain KFC. This…
Blog, Marketing, Video Games Mega Cat Marketing: Working with Twitch Influencers Welcome to the first edition of Mega Cat Marketing! In this series, I will focus exclusively on how brands can…