Blog, Marketing, Podcast 22 Feb 2016 Marketing Monday: Beware of Agency Lock-In I routinely talk with business owners that feel stuck with their web designer or marketing agency. They don't like the… No Comments
Blog, Marketing, Video Games 19 Feb 2016 Brand Engagement through Video Games The internet and the proliferation of smartphone technology has lead to a paradigm shift in how consumers engage with media.… No Comments
Blog, Marketing, Video Games 06 Dec 2015 Will your mobile game turn a profit? Make no mistake about it. Mobile games are making a lot of money. Even unlikely players like Kim Kardashian are making… No Comments
Blog, Marketing, Video Games 12 Nov 2015 Interactivity and the Return on Brand Experience In the marketing world, branding is a high-value endeavor. These amorphous ideas of brand personality, voice, and values have become… No Comments
Blog, Marketing, Video Games 28 May 2015 Don’t Use The “G” Word: Gamification Wikipedia defines gamification as “the use of game thinking and game mechanics in non-game contexts to engage users in solving… No Comments
